Advance Electrical Agency and Synergy Sales (current Rig-A-Lite sales representative), both based in Saskatoon, SK, have merged. This agreement consolidates two respected electrical manufacturer representative firms with a shared commitment to service, performance, and partnership — forming a stronger, more dynamic organization ready to meet the demands of a growing and evolving market.
Moving forward, the combined company will operate as Advance Electrical Agency, blending both organizations’ teams, territories, and technical expertise to better serve their manufacturers, distributors, and customers. Advance Electrical Agency will continue to represent Rig-A-Lite in the Canadian province of Saskatchewan.
This merger represents more than growth—it’s a joining of cultures and people who care deeply about the lighting industry. The newly merged organization will have a stronger regional presence, unified sales team, future-focused leadership, and better alignment with its manufacturer partners to ensure a smooth, thoughtful transition that builds on long-term relationships.
Synergy Sales has long shared Rig-A-Lite’s values, and we are confident that Advance Electrical Agency will continue to offer even greater value and performance across the board.
About Rig-A-Lite
Founded in 1938, Rig-A-Lite explosion-proof and hazardous duty lighting sets the standard for quality, dependability, and performance, providing the toughest lights for the most challenging environments, including the petrochemical, oil & gas, food processing, wastewater treatment, and steel production industries.
Headquartered in Houston, TX, Rig-A-Lite provides sales, service, and technical support throughout North America via a network of distribution partners and service providers, as well as to South America and the Middle East.
Learn more at www.availinfra.com/rig-a-lite.
For further information, please contact:
David Phillips
Avail Infrastructure Solutions
412-977-1339
david.phillips@availinfra.com
